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Quid Pro Quo or No?

Can I ask a favor? I’ve heard that so many times throughout my career especially in the last 10 years when I’ve been senior enough to really deliver on the ask. It’s been anything from helping [...]

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Why I Decided to Leave the Agency World

I woke up scared from a nightmare worried I never lived my life to its fullest. The nightmare was about how I kept working in Marketing and PR and kept rising up in the industry, but I was empty. [...]

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GEN X: Ready to Spend, but Snubbed by Marketers

From time to time, I get on my soap box about an issue that needs attention or one that’s willfully neglected—like the state of Gen Xers. No, I don’t have issues with Gen Xers. I am a Gen Xer, [...]

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Dear Client: We Can Handle the Truth

Inherently, no one wants to be the bearer of bad news or inform someone they’ve missed the mark. Especially when you know how hard people have worked at something. Yet, even though it can be [...]

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I am not a Mommy, but I am a Consumer too!

It’s that time a year again when holiday shopping is top-of-mind [among marketers] to get consumers in their stores and purchasing their goods. Red is not only the color of the suit Santa Clause [...]

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Why I Decided to Leave Big Agency for Mid Size

After spending the majority of my career at large global agencies owned by holding companies, I’ve decided to go back to mid-size. Why? I outline a few very good reasons below, but before getting [...]